People Remember

It is said that people remember:

10% of what they read

20% of what they hear

30% of what they see

50% of what they see and hear

70% of what they write and say

90% of what they say as they do

The percentages –> 10% of what they read 20% of what they hear 30% of what they see 50% of what they hear and see 70% of what they say or write 90% of what they say as they do a thing are not from Dale. The bogus percentages appear to have been first published by an employee of Mobil Oil Company in 1967, writing in the magazine “Film and Audio-Visual Communications”.

These percentages have since been discredited. THEY ARE FICTION! This is one of the great training/ people development myths.

Old Chinese proverb

“What I hear, I forget;

What I see, I remember;

What I do, I understand.”

Stands true – but only again as a saying, and NOT as statistical fact.